Minneapolis-based Eureka Recycling has joined the Make It, Take It Campaign, to bring attention to companies and products that have wasteful packaging and to mobilize citizens for sustainable packaging policies. The campaign’s first target is the Capri Sun juice pouch, an estimated 1.4 billion packages annually that cannot be readily reused, recycled, or composted.
The Make It, Take It Campaign is urging Kraft Foods to change its packaging to be reusable, recyclable, or compostable and take responsibility for post-consumer collection and recycling. (And note that there is some talk that there might be new technology created instead that can break this kind of pouch down for recycling purposes. But unless that happens, these kinds of pouches are trash only.)
- don’t buy Capri Sun pouches
- sign the petition http://makeittakeit.net/get-involved/take-action/
- post a message at https://www.facebook.com/KraftFoods
- post a message at https://twitter.com/kraftfoods using the hashtag #makeittakeit
The founder of the Keurig K-Cup individual coffee system regrets his company’s non-recyclable packaging, and the company is aiming to be 100% recyclable by 2020.